Welcome to the Scared of Clowns blog. Do not let the name fool you; clowns, although terrifying, will not form the basis of this blog. We are Brendan Fox, Do Sung, Michael Attridge, Lily Nie, and Lindsay Miller reporting from the perspective of Organizational Behavior concepts. Please continue reading to discover the fresh insight we will provide on Unique Corporate Cultures that have sprung up across the nation.
In business today, Corporate Culture is not only a Buzz word, it is becoming a competitive advantage. As processes are streamlined and technology advances, the way to pull away from competition is through a solid, talent-development program. In other words, who companies hire to work and represent them. So how do companies attract and retain such talent? Competitive salaries and benefits are always helpful, but currently the Millenial generation is asking for more. More Social Responsibility. More Social Scenes. More Work/Life Balance. More Diversity of Task. More Sustainability Efforts. Many of these factors also work to gain the trust and the business of customers seeking similar initiatives, but the bottom line is that both consumer and employee are looking at the not-so-simple, somewhat intangible concept of Culture.
Team Scared of Clowns will take you through a series of companies that are particularly unique in the way that they manifest their culture: from jungle-themed office space to paid volunteer time-off to functional interest squads and beyond. Follow along as we take you through the by-product of a changing world where companies are no longer just marketing their products, but their identities as well.
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